00.2 Naming History & Branding

Naming History
The project was originally titled MonetaHunt, intended as a fun and explorative tool for events. However, the vision quickly expanded beyond events and Moneta. As the concept grew into an always-on, Cardano-wide engagement platform, we rebranded to AdaVoyager—a name that captures our core ethos:

  • Ada represents the Cardano blockchain and its native ADA Token
  • Voyager reflects exploration, journey, and discovery

Together, AdaVoyager means "one who journeys through Cardano."

Brand Style
AdaVoyager blends a sleek, futuristic visual identity with a bold sense of adventure.

  • Primary Colors:
    • Electric Teal: #01D3DB
    • Deep Navy: #181447
    • Hot Pink: #FE00AA
    • Midnight Blue: #0D2862
    • Moneta Mint: #6CFBCE
    • Royal Blue: #1A56FF
  • Tone: Energetic, empowering, futuristic
  • Typography: Modern sans-serif, tech-inspired but friendly
  • Visual Motifs: Clean UI, holographic accents, digital explorer/space themes

The AdaVoyager brand is designed to feel premium, inclusive, and Cardano-native while leaving room for playful gamification and immersive UI features.

We'll aim for a sleek, dark-themed UI with glowing accents and occasional cosmic/mystical tones—echoing exploration, knowledge, and community.

Final visual styles (typography, iconography, UI kits) will be covered in section 90.1 Visual UI&UX Concepts.